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TELL
YOUR STORY
TO THE WORLD
Every brand wants to shout from the mountaintop.
We know how to get you there.
Guiding large and small brands since 2017
How Can We Help?
Brand Consulting
Set yourself up for success with strategic positioning.
Influencer Marketing
Get the experts on your side.
Copywriting
Communicate effectively and efficiently.
Public Relations
Propel your brand to new peaks with a message that sells.
Social Media
Expand your community and share your story directly.
Go-to-Market
Enter and expand in new markets like USA, UK, Southeast Asia, and Japan.
Some of Our Best Work Yet
Brilliant Labs
The Mission
Brilliant Labs aimed to generate buzz around the launch of its AI glasses while establishing credibility in the emerging space of generative wearable technology. The campaign needed to raise awareness, spark curiosity, and position the founders as thought leaders in AI hardware.
The Strategy
Eleven International built a multi-pronged media strategy focused on the product launch, fundraising news, and the founders’ backgrounds. Targeting tier-1 tech and innovation outlets, we secured founder interviews, crafted strong narratives around the AI assistant Noa, and highlighted Brilliant Labs’ open-source approach.
The Results
The campaign landed Brilliant Labs in top publications including TechCrunch, The Verge, Wired, and Forbes. Interviews and features in CNET and Android Central strengthened the founders’ thought leadership profile. Ultimately, the launch narrative helped define Brilliant Labs as a pioneer in AI-powered wearables.
Vidu
The Mission
Following its V1 and V2 updates, Vidu needed to increase visibility—especially among animation creators and in Google search results—while reinforcing its credibility. The goal was to raise awareness of the platform’s model upgrades and position Vidu as an industry-first player in generative video.
The Strategy
We crafted a dual-news PR strategy combining Vidu’s integration with HONOR smartphones and its IP deal with CCTV Animation. This approach enabled targeted outreach across tech, entertainment, and animation media to drive relevance across audiences.
The Results
The campaign secured 11 earned media placements in outlets like Variety, Animation Magazine, and Phandroid, surpassing KPIs. It successfully elevated Vidu’s visibility and positioned the brand as a global leader in GenAI-powered video creation.
LightSpeed Studios
The Mission
Ahead of GDC 2025, LightSpeed Studios wanted to reestablish its global presence after limited visibility at the previous year’s event. With no major title to announce, the challenge was to generate meaningful media interest and position the studio as a creative leader. The key objective was to secure earned media coverage that would raise awareness of its ongoing investment in original IP development.
The Strategy
Eleven International crafted a timely news hook around LightSpeed Japan’s new game project and conducted targeted embargoed outreach. We also coordinated on-site media attendance and distributed localized press releases across global markets.
The Results
The campaign generated 22 earned stories, a 220% increase over the initial KPI. Top-tier outlets like Polygon, VGC, and 4Gamer covered LightSpeed’s creative direction and GDC presence. The coverage not only repositioned the studio as a forward-looking developer but also significantly boosted brand recognition across key gaming markets.
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